The craze for posters started in the late 19th century, as an avant-garde mode of mass communication. Revolutionary changes in print media especially the evolution of color lithography, made bulk production of print material inexpensive and convenient for advertising. Possibility of colored posters got Master Artists like Toulouse-Lautrec, Alphonse Mucha, Ramon Casas and Théophile Steinlen interested in poster designing. Today these vintage posters created by Art Nouveau Artists are used as art forms by interior designers, treasured by art collectors and revered as prototypes in the advertising world.
Veteran poster artists like Toulouse-Lautrec’s and Jules Chéret mostly captured the zealous night life of cabarets, music halls, and theaters of Moulin Rouge. Posters on similar themes are most suitable for bringing in color, distinction and individuality to the interiors. These dazzling masterpieces can be used very flexibly, following the right size and placement they can serve as contrasting element for a neutral setting or as a relief for a colorful space.
‘Divan Japonais’ poster designed by Toulouse-Lautrec, adds sophistication and class to a neutral setting
Imagesource- thedesignchaser.com
Theatre de L’Opera poster design by Jules Chéret, adds vibrancy to a concrete space
Imagesource- thedesignfiles.net
‘Ambassadeurs’ poster designed by Toulouse-Lautrec
‘The Englishman at the Moulin Rouge’ designed by Toulouse-Lautrec
Ramon Casas, one of the most eminent Spanish artist and a graphic designer, his poster’s had a unique character and style. His figurative themes and fragmentary coloring were progressive and in-line with the art movement known as modernism. Sketchy and rough posters have this unique ability to enhancing the theme of a vintage interior at the same time if used for a contemporary space they compliment the modern look.
‘4 Gats’ poster designed by Ramon Casas, boosts a vintage setting
Imagesource- delightfull.eu
Poster design by Ramon Casas, adds character to a contemporary space
Imagesource- stadshem.se
‘Automobile’ by Ramon Casas
‘Tandem’ by Ramon Casas
‘Female figure in red’ and ‘Celebrations in Toulon’ by Ramon Casas
Alphonse Mucha, defined Art Nouveau style in most creative manner, his distinct style is now dubbed as ‘le Style Mucha’. Decorative and free flowing posters of similar style make an impressive visual statement. The Eye-catching masterpieces add style, sophistication and a unique sense of individuality to an elegant setting.
‘Reverie’ by Alphonse Mucha, effortlessly adds style and class to a room
Imagesource- elledecoration
Poster design for JOB Cigarettes by Alphonse Mucha, enhances the urban elements of the interior
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‘The Four Seasons’ by Alphonse Mucha
Art Nouveau painter and printmaker Théophile Steinlens’ poster for ‘Le Chat Noir’ has become a powerful icon for poster designing. It fulfills all five characteristics of a good poster- Easy to Read, Simple and Crisp Layout, Appropriated Visual, Attracts Attention and Contrasting Colors. Iconic posters are exceptional in the sense that they are instantly recognized as a collectible, effortlessly taking the center stage of the space.
The quintessential Poster design ‘Tour of Rodolphe Salis’ Le Chat Noir by Théophile-Alexandre Steinlen adds value to a space
Imagesource- chezviviane.com
The Iconic poster ‘Cigarrillos Paris’ designed by Aleardo Villa
One of the most popular Poster Ad for Absinthe